Filling now
Intermediate · Spanish & English
UEFA B preparation
The course people take after failing the assessment once, and the one they wish they had taken first.
$180$240
3 of 12 places left
Starts 12 October · in 11 days
See the courseCoach educator · Madrid
Licence preparation and session design, taught live in Spanish and English.
Filling now
Intermediate · Spanish & English
The course people take after failing the assessment once, and the one they wish they had taken first.
$180$240
3 of 12 places left
Starts 12 October · in 11 days
See the courseFoundation · Spanish
How to build a session from an objective rather than from a drill you liked on Instagram.
$120
8 of 12 places left
Starts 3 November · in 33 days
See the courseAll levels · English
Enough analysis to be useful on a Tuesday night, without pretending you have a performance department.
$95
Starts Any time
See the coursePlan it, do not copy it
Anybody can run a session they found online. An assessor is watching whether you know why every constraint is there.
Film yourself, early
The first time you watch yourself coach is uncomfortable and it is worth six weeks of theory.
Small groups, or it is a lecture
Twelve people maximum. If nobody can ask a question, you have bought a video course at a live price.
★★★★★
I had failed the assessment twice before this. The difference was being made to plan a session properly instead of copying one.
★★★★★
Worth it for the feedback on my filmed session alone. Nobody had ever watched me coach and told me the truth.
★★★★★
Ran my first proper session plan past my technical director and he asked where I got it. That was the moment it paid for itself.
★★★★★
The self-paced analysis course is good but I wanted more feedback. Javier told me that upfront, to be fair.
Illustrative — see the banner at the top of the page.
Assessment · 6 min
It is almost never the drill. It is that you cannot say what the session is for in one sentence.
2 September 2026
Session design · 5 min
Twenty minutes of a five-v-two that nobody is coaching is not a warm-up. It is twenty minutes.
18 August 2026
Assessment · 8 min
Six things, and only two of them are about football.
30 July 2026
New courses, and the writing. No selling in between.